3 Hotel Technology Trends Leading the New Wave of Hospitality
Although the hospitality management industry has not traditionally been considered a tech-forward industry, new technologies have very much shaped the hotel experience over the years.
Travel brands, particularly hotels, have to be more transparent with their pricing, and connect with their customers on an emotional level with functional websites, innovative tech solutions, and smart digital campaigns – or fail to remain competitive.
—Justin DeRise
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Following on the growing trend of helping travelers book their own holidays, Priceline with its “Name your own price” opaque pricing model launched. (Source: tnooz.com) Thus began the massive explosion of Online Travel Agencies, and four OTAs (Expedia, Priceline, Orbitz, and Travelocity) now control 95% of the market, and have been making travel brands pay dearly in referral commissions for over a decade.
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Travel brands, particularly hotels, have to be more transparent with their pricing, and connect with their customers on an emotional level with functional websites, innovative tech solutions, and smart digital campaigns – or fail to remain competitive. By Ronnie Coleman Sales Executive at StayNTouch, Inc.
Although the hospitality management industry has not traditionally been considered a tech-forward industry, new technologies have very much shaped the hotel experience over the years.
In the early days there was a little bit of fear mongering regarding the security of the cloud and despite its wide scale adoption (more
When a hotel shops for a new hotel management software there is typically a single trigger that starts the process. It might be a simple
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